Report Application
Retail Store Audit
Digitize your point-of-sale audits. Merchandising, compliance, customer service, operations - complete checklist, photos, PDF report.
Free 7-Day TrialRetail Checkpoints
Storefront
Presentation, POS displays, cleanliness, lighting
Merchandising
Facing, layout, visible stock
Pricing
Labeling, consistency, promotions
Customer Service
Greeting, availability, advice
Checkout
Speed, friendliness, payment processing
Cleanliness
Floors, aisles, restrooms, stockrooms
Security
Anti-theft, exits, fire extinguishers
Standards
Brand compliance, procedures
Features
Custom Checklist
Templates adapted to your brand and standards.
Merchandising Photos
Document storefronts, facings, POS displays with photos.
Scoring
Rating per criterion and store ranking.
Benchmarking
Compare performance across points of sale.
Offline Mode
Audit without internet connection.
PDF Report
Detailed report with action plan.
Frequently Asked Questions
What points should be audited in a retail store?+
Sales areas: merchandising (facing, POS displays, price labeling), cleanliness, lighting (EN 12464 standard — 300 lux minimum in sales areas), disabled access. Stockrooms: organization, safety, cold chain (if food retail). Checkout: procedures, shrinkage. Safety: emergency exits, fire extinguishers, safety register. Staff: uniform, greeting, training. If food retail: HACCP compliance, use-by dates, temperatures, hygiene.
What are the obligations for a type M public building (retail)?+
Depending on public capacity: periodic safety commission visits (3 to 5 years depending on category), up-to-date safety register, semi-annual evacuation drills, periodic technical inspections (electrical, gas, elevators, fire safety systems, extinguishers), staff training on evacuation and fire extinguisher use, compliant smoke extraction, emergency lighting. Category 5 businesses have reduced obligations but must comply with basic fire safety rules.
How to measure the conversion rate in a store?+
Conversion rate = number of receipts / number of visitors x 100. Visitor counting uses infrared sensors, 3D cameras, or Wi-Fi tracking. Average rates by sector: fashion 10-25%, electronics 20-40%, food 80-95%. Influencing factors: merchandising, sales training, checkout waiting time, product availability, ambiance (lighting, music, temperature). The retail audit should document these indicators.
What is mystery shopping?+
Mystery shopping is an evaluation method where an investigator poses as a regular customer to assess service quality. Evaluated criteria: greeting, advice, availability, cleanliness, procedure compliance, upselling, complaint handling. In France, the practice is regulated: the provider must comply with standard NF X50-056 (customer relations — customer listening) and GDPR (personal data of evaluated employees must be anonymized).
What are the price display regulations in retail?+
Price display is mandatory (article L.112-1 of the Consumer Code). The price must be inclusive of all taxes, visible and legible. Sales are regulated (2 fixed periods per year, 4 weeks each). Promotions must display the reference price (the lowest price of the last 30 days — Omnibus Directive 2019/2161). Environmental labeling (carbon display) will be progressively mandatory for certain sectors.